Health Expertise

At Agnostic, we understand the nuances of the health landscape. We are empathetic to and passionate about the intersection of illness and well-being. We consider critical elements like caregiver concerns, the diagnostic odyssey and the tension between innovation, hope and reality. We are also more aware than ever of the impact of healthcare worker burnout and ever shrinking budgets competing with increased consumer demands. Our strategies always take a human-first, or patient- focused approach.

In addition to Agnostic’s deep knowledge and proven expertise in public relations with an earned first approach, our team has experience in public affairs, allowing us to take a holistic and integrated approach to strategy. As the pandemic wanes and we recover from the crushing financial and human resource pressures, it’s never been this challenging to capture attention or change behaviour. 

Our team brings lived experience in the health system, and professional experience with everything from global pharmaceutical and medical device companies, to consumer health products all the way to independent retirement communities, health technology and innovation programs. Working with clients such as Pfizer, Dr.Bill/RBCx, Health Products Stewardship Association, Otsuka Canada, Cisco, Manulife, Princess Margaret Cancer Foundation, and the Child Development Institute, we’re the team who know how to navigate the the landscape to meet the unique needs of this space. 

Whether refreshing a narrative, building awareness through a physician influencer program, creating dynamic content or finding creative ways to engage employees, caregivers or patients, get in touch and see what Better Thinking, for Health, could do for you.

Offerings: 

  • Landscape review and insights

  • Stakeholder relations and engagement 

  • Media Relations

  • Thought leadership

  • Influencer engagement and relationship management

  • Creative campaign and digital content development 

  • Brand narratives

  • Measurement and analytics