Julie has always been a writer in some way. From her early days as a journalist, once travelling on the road with music bands, she has now spent almost 9 years telling stories and solving problems for some of the world’s biggest brands.

She also believes that a good idea can come from anywhere, not just from the creative team. In fact, some of the best ideas stem from strong research, data and insights, which is why she has surrounded herself with the strong strategic thinkers at Agnostic.