With a career spanning traditional, experiential and digital marketing, Lori oversees program management of the Agnostic team and is responsible for the overall on-time and on-budget delivery of all digital builds and video assets. In other words, she is a client's best friend.
Lori believes that strong digital experiences are a result of a well laid strategy, a solid execution plan, and periodic sanity checks -- either stay the course or re-calibrate. This agile thinking allows tactical information to dynamically inform strategy at any given time. So she's always ready to shift gears, if the market tells us to do so.